Samsung Shifts Focus to Galaxy S26 Series with Exynos Comeback
Although Samsung has not yet launched the Galaxy S25 lineup, excitement is already building for the upcoming Galaxy S26 series, which is expected to debut in January 2026. The series marks a significant shift in Samsung’s strategy, with plans to reintroduce Exynos chips for its flagship models.
Exynos 2600 Chipset to Replace Snapdragon
Recent rumors suggest that Samsung plans to significantly integrate the Exynos 2600 chipset across the Galaxy S26 lineup. This move comes after the production difficulties with the Exynos 2500, which led Samsung to rely on Qualcomm’s Snapdragon 8 Elite for the Galaxy S25 series in most regions. The company has reportedly resolved these issues and is now set to bring Exynos chips back into its flagship devices, starting with models like the Galaxy Z Flip7 and Z Flip FE, before expanding to the S26 series.
By reducing its reliance on Qualcomm, Samsung is working towards long-term business goals, but it will need to prove that its Exynos chips can match or outperform Snapdragon counterparts in terms of performance and efficiency.
Potential Rebranding of the Galaxy S26 Series
Leaks also suggest a possible rebranding of the Galaxy S26 series. The standard Galaxy S26 might be replaced with a different model name, while the Ultra version could be rebranded as the Galaxy S26 Note. Additionally, the Plus model may adopt the title of S26 Pro. However, these ideas are purely speculative, and no official announcements have been made about the series yet.
The Future of Exynos Chips in Samsung Flagships
If Samsung succeeds in refining its Exynos chips, the Galaxy S26 series could serve as a pivotal moment for the company’s mobile division. Stay tuned for more updates as the release date approaches!
